Security software pioneer Iris Technology contracted Nadi Creative Branding Group to re-strategize, re-brand and re-position itself for growth. The firm specializing in Next Generation Mobile software has evolved into a fast growing company that has disrupted the status quo in law enforcement operations. Through our SWOT analysis, the decision was made to have Nadi re-name and re-brand the company to better resonate with its target market. The name "Briteforce", along with a new brand identity was created and adopted. Nadi launched their website, briteforcesoftware.com on February 4th, 2014. Visit Nadicreative.com to learn more about our brand strategy capabilities.