Nadi Re-Names and Re-Brands SupplyCore Middle East
Nadi Creative Branding Group, based In Rockford, Il., recently launched a new brand strategy for SupplyCore Middle East, based in Riyadh, Saudi Arabia. After extensive brand research which examined current market perceptions and demands, Nadi developed a brand platform which included changing the name SupplyCore Middle East to Arwadh (“Oasis” in Arabic). Nadi designed a new visual brand identity consisting of the master brand, 4 division brands and 16 business units, each with its own identity. Once the brand identity was in place, Nadi designed a new corporate website (, brochures, trade show booths and other communication items. Arwadh is a service and solution provider of advanced technologies supporting critical infrastructure needs.

Brand Standards Manual
Click here to view Arwadh's Brand Standards Manual.

Corporate Identity + Divisions
Click here to view the brochures on the independent divisions.
Business Cards
Corporate Brochure
Click here to view the brochure.
New Corporate Website
Click here to view the custom built website for Arwadh.
Nadi Creative Branding Group
406 East State Street,
Rockford, Illinois 61104

 (815) 962-7090